iAcquire
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The Best of iAcquire’s Lunch Break with Mike King, Part II
Find out what these experts have to say about SEO, search, strategy and creative. Share your opinions and favorite moments!
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Ask an Expert: Online Media Relations 3.0
Welcome back to ‘Ask an Expert’! This month a topic that takes public relations to the next level, we asked:
“How does online media relations differ from traditional media outreach?” & “What’s a surefire way to be successful in online media relations outreach?”
Find out what our experts have to say and engage in the discussion on our blog!
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Tick, Tock, Time to Post That Doc
The secret to audience growth and return to your site is dependent on publishing amazing content, constantly and consistently. Great content will go viral and be seen, no matter when published. However to make this happen faster it is good to know when your audience is looking at your site!
Apply these insights to your publishing schedule and increase ROI!
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The Link Building Book: Link Based Penalties
This chapter sounds scary, but it’s not nearly as scary as it sounds. Knowledge is key, read and use these practices to find out if you were really hit with a link-based penalty. Educate yourself and take all steps necessary to have a healthy website!
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The Why and How to Optimize for Bing
The year old battle, Google vs. Bing. Besides your personal preference, think about your business! Bing draws in a combined 30% of all search traffic, it has free webmaster tools to monitor exposure and much more!
How is your business optimizing for Bing? If not, why not?
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iAcquire EDU: Intro To Consumer Psychology
Behavioral Psychology has a major role in inbound marketing. A few weeks ago Tom Harari, our Manager of Research and Development, explored ways to apply behavioral psychology to inbound marketing, with iAcquire EDU he is taking the next step to help you gain actionable insights and apply them to your marketing campaigns!
Use iacqEDU to participate in the discussion on Twitter!
http://iacq.co/161VWFm -
Funneling the Crazy with Crafty Community Management
Can you name an epic brand meltdown on social media? As a Community Manager you are prepared for everything possible that could happen, the expected and the unexpected. When hell breaks lose you stand alone in the storm, entertaining to outsiders and frightening for you and your brand.
In those times your greatest advocates will be your fans and your community. Leverage it! Find out how in the above link and comment!
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The Best of iAcquire’s Lunch Break with Mike King, Part I
Enjoy Part 1 with many magnificent guests and talks about the future of #SEO!
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Are colors gender specific? How does your brand influence customer reaction by applying these factors?
Colors that target women: blue, purple, green
Colors that women hate most: orange, brown, grayColors that target men: blue, green, black
Colors men hate the most: brown, orange, purple -
Driving Consumer Response: Using the Facets Model of Effects in Content
Marketers are concerned with creating memorable and shareable content. Traditionally they use the Facets Model of Effects. Understanding consumer behavior aids in crafting content that drives the target personas to react they way you had intended to.
